1. Start with current published ranges
Our launch model uses 2026 published installed-cost ranges from established home-improvement research publishers. We preserve wide ranges because roof pricing genuinely varies.
2. Adjust for basic complexity
The homepage estimator applies modest multipliers for pitch/complexity and home height, plus a separate tear-off allowance. These are planning assumptions created by RoofCostScout, not quoted contractor rates.
3. Keep the output as a range
We do not claim an exact price from a few form fields. Decking condition, flashing, ventilation, permitting, access, regional labor, insurance requirements, material brand/system and contractor scope can move the final number.
4. Separate sourced facts from our model
Pages identify the external sources behind market benchmarks. Tool outputs are labeled estimates or decision signals rather than facts about a specific property.
5. Update instead of multiplying thin pages
RoofCostScout will prioritize pages where we can provide a tool, sourced dataset, local regulation, structured comparison, or decision framework. We will not automatically publish near-duplicate city pages solely to target search terms.